About US

Clairemont Communications takes a tactics-agnostic approach to devising PR and marketing strategies using both traditional tools such as media relations and event planning and newer tools such as content marketing and social media. The difference? Product sketches that turn into top sellers. Campaigns that move consumers from couches to action. Jump starting a start-up to make it a recognized brand. Upholding the reputation of a tried and true company so shareholders continue to hold a special place in their hearts for it year after year.

In 2013, Pantone made Emerald its color of the year, and Clairemont made The Clairemont House its home.

  • Out of the 23 million small businesses in America, 183 of them were featured in the book, It’s Your Business, written by J.J. Ramberg, the host of MSNBC’s Your Business. Clairemont was one of them.
    2012
  • The Clairemont team has received 64 PR industry awards for its client work in 2011, 2012 and 2013, and a Women in Business award in 2012.
    65
  • "Yeah, I'm going to need you to give me an estimate of what it would cost to have you come over here and keep me from poking people's eyes out with my pencil."
    Anonymous client
  • Dana Hughens, Clairemont's CEO, received a Women in Business award from the Triangle Business Journal in 2012 in the entrepreneur category.
    TBJ
  • Clairemont client to Clairemont team: "You are our Mary Poppins… practically perfect in every way." Clairemont team: "Practically?"
    ! ! !

We specialize in freakouts. Helping you manage yours. Not having our own.

Face it, sometimes freakouts happen. We get it, and we’re here to help. Maybe it’s our magic PR wand. Maybe it’s all the green tea we drink. Maybe those stats about dogs in the workplace making for relaxed workers really are true. Most likely it’s the fact that our team is experienced at staying calm when our clients need our help… especially when they need our help at the drop of a hat. It’s what we love to do.

In 2012, Tangerine Tango was featured as Pantone color of the year, and Clairemont was featured in the book, It's Your Business, written by J.J. Ramberg, the host of MSNBC's Your Business.

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STRATEGIC

From dream homes to gingerbread houses… we’ve rolled out the Clairemont welcome mat for real estate developers, interior designers, furniture manufacturers and non-profits.

Within a 12-month period, Clairemont landed a story on the front page …

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CREATIVE

Don’t have a cow… not without our creative ideas to milk it for all it is worth.

When Railinc, IT provider to the rail industry, asked Clairemont to give them some creative ideas to promote its …

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INTEGRATED

Inside Outside Upside Down. Have you ever been inside a box, upside down? We have!

We develop external communications strategies. Like the time we answered the question, “How can you help us reach younger consumers through …

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AWARD-WINNING

Our clients keep us inspired! And since our inception, they have kept us in InSpire and Sir Walter Raleigh awards. We are grateful that our clients give us the opportunity to do work we love …

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FASHIONABLE

“Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.”
― Coco Chanel

We love fashion! If …

Project Kokoro

COMPASSIONATE

We do work we love with clients we love. Clairemont Cares is an initiative that allows us to also do work for causes and organizations we love. Sometimes that means making a difference in our …

Meet Billy, our CMO (Chief Motivational Officer)

Our Services

Simply put, Clairemont Communications is a full-service, strategic public relations and marketing communications firm that focuses on blending traditional communications, content marketing and social media.

In 2011, Pantone picked Honeysuckle as its color of the year, and Clairemont picked up 21 awards for its client work.

Content Strategy and Creation Internal Communications
Communications Strategy and Corporate Positioning Media Relations, Publicity and Promotions (Traditional & Social)
Community Relations Message Development and Spokesperson Training
Crisis Communications Social Media
Event Planning and Execution Writing and Editing
Executive Thought Leadership

Our Team

In 2010, Pantone selected Turquoise as its color of the year, and Clairemont selected a former Sunday school classroom as the agency's first office.

Dana Hughens

Had a dog named PR when she was 10.

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Margot Horgan

Obsessed with the AP Stylebook.

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Tracy Lathan, APR

Fashion is her middle name.

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Sydney McKinney

Caught skipping in the office.

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Erin Owenby

Could run a marathon in her sleep.

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Natalie Baker

Has a contagious positive attitude.

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  • Out of the 23 million small businesses in America, 183 of them were featured in the book, It’s Your Business, written by J.J. Ramberg, the host of MSNBC’s Your Business. Clairemont was one of them.
    2012
  • The Clairemont team has received 64 PR industry awards for its client work in 2011, 2012 and 2013, and a Women in Business award in 2012.
    65
  • "Yeah, I'm going to need you to give me an estimate of what it would cost to have you come over here and keep me from poking people's eyes out with my pencil."
    Anonymous client
  • Dana Hughens, Clairemont's CEO, received a Women in Business award from the Triangle Business Journal in 2012 in the entrepreneur category.
    TBJ
  • Clairemont client to Clairemont team: "You are our Mary Poppins… practically perfect in every way." Clairemont team: "Practically?"
    ! ! !

Our Blog