Crisis communications is a vital element to any PR plan. However, all too often it’s more of an afterthought than a key component of the strategy. I sat down with Stephanie Llorente, founder …Read More →
Posts in the Category: On the Record
Whether you are talking about public relations, human resources or small businesses, they all have one thing in common: proofreading. No matter the industry, it’s something all professionals should do. After all, there’s …Read More →
Public relations and communication professionals are no strangers to public speaking. Whether addressing an audience personally or advising a client on talking points and/or media tips, it’s a familiar topic for industry pros.
Becoming …Read More →
I recently read an article by Ann Wylie in “Tactics” entitled “Think Like a Reporter: Make Your Release Relevant to the Reader,” and it took me on a trip down memory …Read More →
When you wake up in the morning, do you jump out of bed excited and ready to get to work or are you – as Loverboy would suggest – “Working for the Weekend?” …Read More →