Category: Restaurant PR + Hospitality PR

“Man-i-fy” Brunch for Father’s Day

Cherith AndesBlog, Clairemont Client News, Restaurant PR + Hospitality PR, , , , , ,

Dads are getting short-changed. Mother’s Day brunch is a no-brainer, but what about brunch for guys? 

Client Pizza La Stella is “man-i-fying brunch” for Father’s Day — featuring all the foods guys love. You’ve heard of “breakfast for dinner?” Pizza La Stella —  a Neapolitan-style restaurant in downtown Raleigh —  is serving “dinner for breakfast” and pizza for brunch. 

Ready to man up to the menu? Try…

“The Chicken and Waffles ‘Za” Pizza

Spike your pizza! This Italian take on the traditional southern dish (chicken and waffles) piles eggs, pancuitto and apple-wood chicken on a cinnamon and sugar dough — spiked with black pepper maple syrup.

Chicken Wings

Pizza La Stella transforms this typical tailgating treat into a brunch classic with proprietary flavors like Maple Black Pepper and Honey Habanero.

Edible Drinks and Drinkable Eats

Try drinks you eat (a skillet called Bloody Mary’s Revenge) and eats you drink (like a cocktail made with French Toast cereal). 

Courtesy of Dylan Wade Film

The menu — big, bold and bodaciously brunchy — is now available every Saturday and Sunday from 11 a.m. to 3 p.m. Celebrate on Father’s Day and every weekend after that!

We love creative ways to celebrate traditional holidays with our clients. Check out some of the other “sweet” food events!

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Bourbon and Bonbons

Cherith AndesBlog, Real Estate PR, Restaurant PR + Hospitality PR, , , , , ,

At Clairemont, we don’t just spruce up a stalwart event. We love designing completely fresh approaches to target audiences, boost visibility and ultimately secure sales.

Last week, we had the pleasure of doing just that!

Clairemont and client Wendell Falls, the Triangle’s largest new-home community, hosted a VIP tasting soiree that leveraged hot culinary trends and popular local businesses to attract potential homebuyers. Hosted at the Wendell Falls Farmhouse, “Bourbon and Bonbons” rolled out the red carpet with a classy yet casual evening. We invited guests to preview some of the area’s finest bourbons paired with gourmet truffles from Videri Chocolate Factory, one of Raleigh’s beloved downtown artisans. Guests could then enjoy a spread of smoky hors d’oeuvres, live music and a glass of wine or beer.

Friends and fans from across the Triangle joined the festivities — many who were visiting the community for the first time! Cheers to some of Raleigh’s finest flavors and a wonderful event at Wendell Falls!

Cover photo courtesy of wonderful blogger and friend Raleigh Revealed.

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Instagram Slideshows for Restaurants

Clairemont InternBlog, Restaurant PR + Hospitality PR, Social Media + Influencer Engagement, , , ,
With the latest Instagram upgrade, users are now able to post “slideshows,” several images within one post where the next photo is accessed by sliding your finger across the screen. This feature gives restaurants a new and fresh way to present themselves on social media’s favorite app. Here are a few examples!

 

  1. Demo the Deliciousness

Have a fan-favorite dish? Restaurants have the ability to take their followers from start to finish of any meal using the slideshow feature. Since the app allows up to ten slides per post, users have plenty of space to show their followers exactly how their favorite dish is created. Giving them a sneak peek at all the fresh and flavorful ingredients and how they come together piece by piece will help to create some cravings among your followers and future guests!

  1. Recap an Epic Event

Saturday night’s dinner accompanied by a live band? Throwing a special event for the big game? Now you no longer have to pick the “best” photo or video to showcase the whole evening. Followers can relive the entire course of events rather than a snapshot of just one moment.

  1.  Highlight the Specials

Using the slideshow feature, you can advertise the entire night’s specialties (drinks, dinner and desserts!) in one quick and easy post. Note that the Instagram post represents the special for that specific night in order to create a sense of urgency and entice customers to head your way.

  1.  Show Off Good Customer Reviews

With so many consumers now relying on recommendations from others, such as Yelp, slideshows provide a perfect opportunity to highlight those great reviews. Take screen grabs from Yelp or use quotes from customers (even videos!) to create a post that radiates positivity for your restaurant.

  1. Capture the Entire Meal

Show off the three, five or seven course meals your restaurant has to offer! No longer are you limited to one picture or plate of food. Use a photo for each course in the slideshow, and by the end, guests want to know how to make a reservation. Hint: the link is in your profile.

Looking for other tips? Check out how to foodify your Instagram stories!

 

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#CHSWFF – Photo of the Week

Dana PhelpsBlog, Photo of the Week, Restaurant PR + Hospitality PR, , , ,

We couldn’t possibly choose just one photo from Charleston Wine and Food Festival as our photo of the week! It was wonderful being there over the weekend with Clairemont clients Videri Chocolate Factory and Il Palio, as well as top culinary talent from our area including Ashley Christensen and Lionel Vatinet.

Curious about restaurant PR, PR for chefs and creative campaigns we’ve devised for other culinary clients? We would love for you to read more about it here. Have a specific question? Please email me at d@clairemontcommunications.com.

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Triangle Talent Takes Charleston

Cherith AndesBlog, Clairemont Client News, Restaurant PR + Hospitality PR, , , , ,

Beers and bites, sips and snacks, cocktails and culinary creations. We’re heading off again to this year’s Charleston Wine and Food Festival celebrating some of the South’s finest and most creative cuisine. From special events like the “What the Pho” dinner to the bustling Culinary Village, chefs and artisans from around the country unite to share their passion for food and drink.

And the Triangle is showing up in a big way this year! We’re excited that the festival is featuring a wide variety of top culinary talent from the Raleigh-Durham-Chapel Hill region, including these rockstars:

Congratulations and good luck to all the talented chefs and artisans showcasing this weekend!

See anybody that should be on this list? Let us know so we can give them a shout!

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