When Instagram launched in 2010, it was a single feed stream of singular square photos. Over the years, Instagram added options for video, stories, IGTV, Guides, Reels and even shopping within the app. In the …
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Photo credit: Pexels
While the Super Bowl looked different in many ways this year, the tradition of brands shelling out millions to vie for our attention with 30-second ads remained the same.
From …
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The numbers don’t lie. Social media is everywhere — used daily for news, entertainment, socialization and, you guessed it, marketing.
Nearly 50 percent of the world’s population utilizes a social media platform. …
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This year has undoubtedly been an eventful (ahem, crazy) one! Just like 2020, trends are hard to predict but vital to stay on top of as a communications professional. Changes in the marketing landscape can …
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Ah, Facebook.
What started as a closed social network for college students has mushroomed into one of the largest advertising and informational platforms in cyberspace. Facebook has shouldered its fair share of political drama and data …
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