The Beauty of Raleigh PR: Day 23 – DQ Cakes

By Posted in - Entry-Level PR Job & Raleigh PR Agency & Wonderfully Random on February 9th, 2015

Sprinkles and icing and cakes! Oh my! Yesterday, the Clairemont team hosted a Frozen-themed Valentine’s Day event for one of our beloved clients,  Triangle Dairy Queen. After much planning and preparing, the day had finally approached us. Dairy Queen is famed for its ice cream cakes, and we wanted to give them an official introduction to our friends at Clairemont.

This event turned into a bona fide cake-decorating, finger-licking, Queen-Elsa-spotting party. Kids of all ages flocked from near and far to decorate a sweet treat for their moms and dads. With a little inspiration from the Dairy Queen team, cake beautifying began.

I think that the most gratifying moment of this event was to see the children’s faces brighten when they spotted their favorite Disney character, Queen Elsa, walk up to aid with their designs. What makes DQ cakes so special? All of the cakes at the Triangle Dairy Queen locations are made fresh in-house and are fully customizable for every occasion.

For more than 70 years, DQ has been crafting delicious treats for the entire family. The key to Dairy Queen’s success is simple: a combination of hard-working staff and great-tasting food. With three Triangle locations under our client’s belt, he and his staff are strongly embedded in the local culture and enjoy giving back to the community.

Although much has changed in the world since Dairy Queen’s inception, one constant has remained: DQ restaurants are still the place to find friends celebrating a birthday, stopping by after a date or simply enjoying a sweet treat. If you can’t think of a gift for Valentine’s Day, pop into Dairy Queen and request a custom-made ice cream cake for your sweetie. Dairy Queen’s scrumptious flavors combined with the staff’s boundless design expertise will provide the perfect treat to “heat up” your holiday.

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